BlueBay Hotels enters in Italy with the management of a four-star hotel
BlueBay Perugia has 50 rooms and is located in the Parco della Trinità, a centuries-old protected park in the Umbria region
“We’re entering in Italy with a premium product. It’s a target market for us and one where we hope to continue growing in the future”, says Jamal Satli Iglesias, Chairman of BlueBay Hotels
BlueBay Hotels will spend €1.5M on remodelling the hotel’s rooms and wellness area
BlueBay Hotels, the eighth hotel company by international presence and the 11th largest Spanish hotel group regarding hotel rooms , enters the Italian market with the management of a four-star hotel in Perugia. The Spanish company continues with its 2017-2020 strategic plan which aims to increase the group’s offering by close to 50% and have more than 60 hotels in 30 destinations with more than 50,000 beds by the end of 2020. This will include hotels owned by the company and others other its management.
“BlueBay Perugia means BlueBay Hotels is entering in Italy with a premium product in a privileged area in the wellness holiday segment and a market we consider to be more than desirable due to its extensive tradition of tourism and as such, we don’t rule out the possibility of extending our presence there in the future”, explains Jamal Satli Iglesias, Chairman of BlueBay Hotels. “It also allows us to continue consolidating our presence in Europe where we now have 24 hotels,” adds Satli Iglesias.
BlueBay Hotels will take over the hotel on December 1st and plans to invest in the region of €1.5M in renovating the hotel. Renovation work will begin in early 2017 and is expected to last about six months. It will include work on the rooms and also substantial improvements to the wellness area. The work will be carried out in phases so as not to affect the customers’ daily routines.
A hotel with all the comforts in a location second to none
BlueBay Perugia is located on a hilltop with panoramic views of the Perugia municipality in the Umbria region in central Italy. The hotel is situated in Parco della Trinità, a centuries-old protected park, and a unique enclave where guests at the hotel can combine the peacefulness of the area with the dynamism and vibrancy of the university city of Perugia.
This four-star hotel with 50 rooms (individual, classic, family and superfamily) provides all the services expected by customers in this type of Premium niche area: outdoor pool, restaurant and bar with outdoor terrace, etc. It also complements it offer with exclusive services like wellness treatments in the spa, a visit to the centre of Perugia in a chofer driven Rolls Royce Corniche, guided tours around the Umbria region, babysitting services, and more.
The wide range of services offered by the BlueBay Perugia Hotels allows for a varied range of clientele: from couples searching for a quiet romantic retreat to families who want to enjoy the routes in the park, but in both cases, there’s one common denominator. No rush and no stress.
BlueBay Hotels apuesta por la calidad, la innovación y las personas. Creemos en las personas y trabajamos para ellas. Con una amplia experiencia en el sector turístico y de ocio, BlueBay Hotels se compone en la actualidad de 32 hoteles en 17 destinos repartidos entre España, Portugal, Caribe, Egipto y Emiratos Árabes. Con más de 6.700 habitaciones y 2.700 empleados repartidos entre España y Caribe atendemos varios millones de pernoctaciones anualmente. Con cuatro marcas bien diferenciadas, abarca todos los segmentos y necesidades.