BLUEBAY STRENGTHENS ITS EXPANSION IN MENA AT DUBAI ATM FAIR
The hotel chain presents its new projects in the area and new properties included in the portfolio following the merger with Le Royal Hotels & Resorts
BlueBay Group has presented its expansion plans in the Middle East and North Africa (MENA) at the ATM Dubai tourism fair. Thus, thanks to these plans and the fusion with Le Royal Hotels & Resorts, the hotel chain consolidates its presence in MENA.
Among the properties recently included in the Group´s portfolio stand out Le Royal El Minzah Hotel by BlueBay***** (Tangier), Grand Hotel Villa de France by BlueBay***** (Tangier), Le Royal Beirut Hotel by BlueBay***** (Lebanon), Le Royal Amman Hotel by BlueBay***** (Jordan) and Le Royal Hammamet Hotel by BlueBay***** (Tunisia) as well as Le Royal Luxembourg Hotel by BlueBay ***** (Luxembourg).
In addition, those located in Lebanon and Luxembourg belong to the prestigious network of The Leading Hotels of the World.
"Both companies have similar values and complement each other to perfection at everyday work. We know that walking hand in hand with Le Royal, many doors and opportunities will open on the horizon," says Jamal Satli Iglesias, President of BlueBay Group.
The company´s growth in MENA remains a key focus for its luxury and upscale brands. Among other important project in the area of MENA standing out the spectacular Blue Diamond Fujairah*****GL, in Fujairah emirate, a spectacular hotel with 250 spacious guest rooms and 112 apartments equipped to the last detail and offering the latest technology. In addition, the hotel will feature a world-class SPA, gourmet restaurants, meeting rooms and ballrooom.
Likewise, BlueBay Group plans to open Armada BlueBay Sharjah**** the central landmark in Sharjah Emirate and BlueBay Salalah**** consisting of 45 luxury apartments located in the Sultanate of Oman.
Finally, BlueBay Group will soon incorporate BlueBay Abu Dhabi**** in the Abu Dhabi emirate in addition to other destinantions like Sharm EL Sheikh (Egypt) , Istambul and Argel.
We just want to mention that BlueBay Group actually manages Armada BlueBay Jumeirah Lakes Towers**** and BlueBay Black Stone**** hotels, both in Dubai.
Thus, the group currently has a more global character and it is getting stronger on the international stage.
BlueBay Group has currently a portfolio of more than 60 hotels and 50,000 beds, including new openings. The properties are operated under differently positioned brands: Le Royal Hotels & Resorts by BlueBay, Blue Diamond, BlueBay Hotels & Resorts and BelleVue Hotels & Resorts. It remains focused on international expansion for all brands with particular emphasis on key markets in MENA, Europe and Caribbean.
BlueBay Hotels apuesta por la calidad, la innovación y las personas. Creemos en las personas y trabajamos para ellas. Con una amplia experiencia en el sector turístico y de ocio, BlueBay Hotels se compone en la actualidad de 32 hoteles en 17 destinos repartidos entre España, Portugal, Caribe, Egipto y Emiratos Árabes. Con más de 6.700 habitaciones y 2.700 empleados repartidos entre España y Caribe atendemos varios millones de pernoctaciones anualmente. Con cuatro marcas bien diferenciadas, abarca todos los segmentos y necesidades.